Search Engine Optimisation
Give your business the ultimate competitive advantage with SEO strategies that work!
The online landscape is fast becoming more competitive every day. Businesses of all sizes are starting to seek out advertising and marketing opportunities which produce the best ROI for their marketing budgets. As the internet is an ideal place to measure all marketing activity, it is quickly becoming the most popular advertising medium in Australia, and SEO is now in the spotlight!
You probably already know that SEO should be an essential part of your online marketing strategy but you may be wondering exactly what it involves and how to do it effectively without risking search engine bans or penalties.
What is SEO?
Search Engine Optimisation (SEO) is the process of getting ‘free’ traffic by ranking at the top of popular search engines such as Google with a keyword phrase relevant to your business.
The main aim is not just to attract more visitors, but to attract visitors who are genuinely interested in your products and services and who are therefore more likely to make a purchase or an enquiry.
How can SEO help you?
Our SEO solution has a number of key benefits that will help you to:
- Reach a higher percentage of potential new customers
- Access qualified customers who are ready to buy
- Sustainable long-term traffic to your business
- Cost effective results, boosting your ROI
- Reinforce your brand and improve brand awareness
- Boost your business rankings
- Access to rich competitor data
- Measurable results
Whether you represent a small business owner who wants to grow their business online, or you’re from a mid sized company that wants to dominate market share for their product or service, then we have an SEO solution that can be perfectly tailored to your needs.
We help grow your business by getting the top rankings for competitive keywords
At Bright Owl Marketing, we truly want to help your business grow and believe that our success is intricately linked to yours, which is why we have introduced performance based pricing. This ensures we are constantly looking for ways to increase online sales and profits for your business.
As your marketing partner, we also provide an ongoing benefit by educating our clients on how to better manage their SEO in terms of adding new web content, writing blog articles, or seeking out and building quality inbound links, and many more.
Launching your new website?
For those who are creating a new website, we can to start to build your rankings while your website is under development, so you can see results as soon as you go live. We guarantee that our friendly service, speed and deliverability will get your business the flying start it needs.
Your SEO Solution is fully flexible
SEO is a process that requires continual review and performance management in order to succeed. What worked today, may not be working tomorrow. Hence we have to keep our SEO solution fully flexible by continually assessing and enhancing your SEO online strategy, and keep you one step ahead of the competition.
How do I Choose My Keyword Phrase?
Choosing your keyword phrases is really important for getting the results you’re after. You may already be an expert and know your phrases. Should you need some help with key phrases we will help you choose them based on the website address you provide. We also need a short description of your website and it’s purpose so that we can help you zero in on the keywords that make sense for you.
It is also important to consider ranking for several phrases for your site since it is unnatural that people would link to your website using just the one phrase over and over again. We call this link variety.
What Keyword Research Tools Can I Use?
If you need a keyword tool to help you choose the best keywords and measure the competition we recommend you download a free trial version of Market Samurai. This keyword tool will help give you ideas and measure search volume versus competition. The Google keyword selector tool is also great! Try exact or phrase match.
Get Results Every Month
Before we start our partnership, we benchmark all agreed activities with an initial ranking report of all the chosen keywords. Every month thereafter we provide an updated ranking report showing you the changes in your keyword rankings across all the search engines, plus we provide an exclusive competitor analysis to give your business an advantage. As part of our comprehensive SEO solution, we will also install analytics software on your site to continually monitor your success and how it has affected your leads, sales and profits.
How Much Does It Cost?
Our comprehensive SEO packages also offer clear pathways to generating measurable results with pricing options such as monthly retainers, performance-based pricing and rates for specific projects to ensure our partnership grows together. Here are our pricing options:
Contact Us Today
Yes, please contact me to discuss my website requirements and provide the best SEO option to boost my search engine rankings!